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Life Below Zero
National Geographic

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‘Life Below Zero’ follows the lives of people that live in uninhabitable, subzero climates. The drama of daily life is compounded by the struggle to simply stay alive in the earth’s harshest environments. Nat Geo was looking for a fresh approach to the promotional campaign of the upcoming season and wanted to show the beauty of living in these harsh conditions.

Teaser

Series Sell

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Our vision was to represent the complexities of these peoples lives by taking the viewer through a narrative sequence of a snowflake’s evolution at the molecular level.

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This microscopic journey allowed us to focus on the beauty that can be found in even the most life-threatening conditions.

  • Creative | Design | Direction Ranger & Fox
    3D Simon Fiedler, Ilya Tselyutin
    Live Action & Sound National Geographic

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